Author Archive
In our last installment, we talked about how crucial niche selection was to our success. In this installment, we’ll pick a niche and show how to make money with it. Let’s get to the niche selection.
I will select a niche that has tons of products to promote. My niche will be digital cameras. This is a nice niche because people buy digital cameras all the time. They buy them before vacations, before major holidays, before birthdays and major events like graduation ceremonies. Digital cameras also make great gifts. All these reasons make digital cameras a perennial favorite. There’s also a lot of competition in this niche for the very same reasons. Read the rest of this entry »
I think most people who are successful at Niche Marketing and Internet Marketing in general will agree that selecting the right niche and more specifically the right keywords and keyword phrases is top priority if you want to succeed. If you choose the wrong keywords, you will make very little money and get very frustrated.
So, how do we chose the right niche and the right keywords? Well, let’s think about our business model to gain some insights. Let’s say you have Adsense ads on your website. How do those work? Google’s bots try to determine what your site is about and display ads related to your content. That’s where the money comes from. People who are brought to the site with the promise of information and during the consumption of that information get distracted and leave your site by clicking on ads that are more interesting than your content. Read the rest of this entry »
In our first installment we talked about the viability of niche marketing. I think we’ve firmly established that niche marketing is a viable money making strategy but with two main caveats. The first caveat is that you need a solid promotional strategy to get indexed and ranked for your keywords and keyword phrases. The second is that it does take longer for Google to trust new sites. Why this is, we can only guess at. The cold hard truth is that we will not be able to make money instantly. This effort takes planning and determination and a bit of patience. Well, we know you have that because you are still reading, so on with it.
Selecting the Right Niche
Few things will affect your success more than niche selection. There are two main schools of thought here. I like to call them the “Popular Crowd” school of thought and the “Specialist” school of thought. Let’s talk about the “Popular Crowd” school of thought first. Read the rest of this entry »
People ask me all the time, Tom, “Is niche marketing dead?” The short answer is no. The long answer is “yes if you don’t know what you are doing”. So, why are so many people saying that niche marketing is a dead end? There are several reasons and I’ll explain them one by one.
First off, who are these people who have proclaimed the death of niche marketing? There are two main groups that are pushing this point of view. The first group is comprised of internet marketing newbies. Most newbies have stars in their eyes regarding how easy it is to make any money online. Making money online is both easy and difficult. It’s easy if you are a seasoned professional and you have the expertise and the infrastructure to carry out various internet marketing campaigns. It’s difficult if you are new on the internet and all you have is an ebook to guide you. The wrong ebook will contribute to tons of lost time and effort. The internet is littered with stories of the dashed dreams of would be internet millionaires. Read the rest of this entry »
Every SEO campaign sits atop some sort of website optimization. Making the most out of your website means getting the most traffic from even a one-page site. It is possible to get to the number one search result spot with just one page on your site, but it will take flawless optimization to do so.
Most people think that website optimization solely refers to the amount of keywords in the main page content — in other words, the articles. This could not be further from the truth. While most people who come to your site will mostly pay attention to the article content you have written, search engines pay attention to the whole coding package. This not only includes the keyword density of the written content, but also the tags, meta tags, article and page titles, domain name, and anything in between. You could have the ugliest site in your entire niche, but if it is properly optimized then search engines will pick it up. Read the rest of this entry »
Most SEO marketers do not put much emphasis on search engines aside from Google. As they are making full use of the largest search engine in the world, Google SEO campaigns are more likely to bring in more traffic than any other. This directly translates into more potential income from your websites.
Beginners and experienced marketers alike depend on Google SEO campaigns as their bread and butter, but it is not always easy. The site’s search algorithms can never seem to stay still, and websites are constantly being upgraded and downgraded depending on their optimization and promotion. Google, ever diligent, is always on the lookout for possible spam or otherwise useless web content. Read the rest of this entry »
Using Google to make money is nothing new, but over the past couple of years it has caught the eye of people looking to get rich quick. The problem with this is that there is no getting rich quick, and much of profitable activities to be found online can be classified as “work”. People are looking to get away from work, that is why they are looking to make money on the internet. So what makes starting up an online business or marketing campaign worth the effort?
The amount of money that can be made online is nearly endless. There is no definite pool from which income can be found, and there are always people looking to buy things. Playing your cards right can eventually land you in a big pile of money — but the opposite is also very possible. Many people try using Google to make money and ultimately fail after wasting months of their time. Treating your online marketing endeavor like a business will get you a lot further than treating it like a leisure activity, and with proper planning and putting your plan into action you can find yourself making more money than you may expect. Read the rest of this entry »
The big thing these days is to make money on the internet, but can just about anyone do it? Is it really possible to compete against other people trying to get the very same traffic you are? Do people really click advertisements and affiliate links? The answer to all of these questions is yes.
Advertising is the lifeblood of making money on the internet, you get paid for those who click on the advertisements on your website, and you yourself have to advertise your website to drive traffic. In a sense, it is one big circle — so how do you know where to jump in?
Many new internet marketers have one of two misconceptions before they really jump into trying to make money online: Read the rest of this entry »
Creating your own internet marketing web business is as easy as 1-2-3. More people are migrating towards creating optimized websites to generate income, and in many cases it can be an extremely lucrative endeavor. Though creating your own business online is easy enough, up keeping it and really making it into something profitable takes time and effort. Read the rest of this entry »
Search engine optimization marketing is big business these days, and everyone is trying to hop on the bandwagon to ride all the way to being a millionaire. Unfortunately, it’s not as easy as putting a website up and waiting for the cash to roll in. There are thousands of websites within any individual niche just waiting to compete against your own site, and many of them are likely putting more effort into optimizing and promoting it. If they’re not slacking off, why should you?
People start getting into search engine optimization marketing because they feel it will be an easy way to make money. After all, what can possible be stressful and tedious at home on the computer? Quite a bit, actually, especially if you are trying to start up a successful and lucrative marketing campaign. Read the rest of this entry »
